Andrea Barthello

Co-Founder, ThinkFun

Andrea Barthello, Co-Founder and Chief Operating Officer of ThinkFun Inc., took a dream to change the world through play, and made it a reality.

In 1985, Andrea’s career took a life-changing turn when she and her husband Bill Ritchie launched ThinkFun, Inc. (then Binary Arts) with the mission to translate the brilliant ideas of the craziest mathematicians, engineers and inventors into simple toys that can be appreciated by boys and girls around the world. Today, ThinkFun is one of the largest manufacturers of educational puzzles and games in the United States.

ThinkFun Inc. is working hard to make sure that STEM is accessible to children in a way that is entertaining and engaging. From engineering toys and coding games to open-ended construction kits, ThinkFun aims to help children develop their STEM and logical thinking skills. In doing so, children can become the creative beings that they are meant to be. With every passing year, Andrea and the company strive to lead the world in creating games that make learning fun.

A self-described advocate for STEM, Andrea has had a hand in nearly every aspect of the company, from directing sales, marketing, and accounting to mapping the blueprint for its growth. Andrea has overseen the operations and expansion of the company to more than 50 countries and 5,500 retailers worldwide. Her belief in the power of problem solving as a conduit for adventure, accomplishment, and lifelong learning has fueled international acclaim and accolades for beloved games such as Rush Hour, Zingo!, Laser Maze, Robot Turtles, and Gravity Maze. Her reputation for creative problem solving, talent spotting, and the nurturing of young minds distinguishes her as a leader in the toy industry and as a role model for entrepreneurs everywhere.

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